For the past four months I have been working for M-is as Animation Director for a large, permanent interactive installation at Xerox Client Briefing Center in Washington DC. This has been an exciting and challenging project combining dynamic interactive animation elements and holographic projections in a immersive custom built environment. The brief was to work within Xerox brand guidelines to create an experience that will still look futuristic in 5 years time. As creative lead I designed the overall look and feel as well as story-boarding over two hours of animation content. I then hired a team of animators and oversaw the whole production process including two weeks fine tuning the installation on site in Washington DC.
After 10 years of graphic design experience I moved into animation and interactive design in the 1990s. These were exciting and innovative times with the emergence of new digital technologies and by working for companies such as VidZone and Zinc I was deeply involved in developing what have become the standards in interactive and web design.
Highlights of this period include designing the interface for the first touch-screen kiosk in Europe (VidZone, Tower Records Piccadilly Circus), working on the first digital magazine (UnZip) and creating the first web page to contain streaming video (h2g2 for Douglas Adams)
I moved out of film VFX three years ago to pursue a broader range of creative pursuits as an independent artist. I now create 2D and 3D motion-graphics in After Effects and Maya. I am equally happy working as an animator to an existing creative brief or conceptualising, and directing larger projects and supervising animation teams.